I got my F4i for about $800 under... I paid $7400 if I remember correctly. It helped though that I had my financing worked out ahead of time and walked in with a blank check that clearly stated not valid over $xxxx.xx, which is the amount I chose what I wanted to pay, so it was clearly a 'take it or leave it' type of deal. I showed them the check and said work your magic, either get it under that amount or no buy. Sure enough they gave me an offer under that amount, including the dealer fees, tax tag title, all that stuff, so I was happy. Even got a $100 coupon for the helmet too.